focus on mobility
71% of buyers use mobile devices to start
search on Google and
78% of searches for a local business results
in a purchase.
Mobile communication is a star that has barely
started to shine. Overcoming the limits of technology
allows you to create new experiences and expand the channel of
sale on any platform, channel or mobile digital format.
There are many technologies that can help us innovate in
mobility but we must make correct use of them if we do not want
to fall into gratuitousness that, generally, do not contribute
sales and advertising conversion
SOCIAL MOBILE TOOLS
Is it really so important to invest in communication on mobile devices?
If you ask yourself this question it means that you are already late; you only have to look down the street at where people are looking or what they are holding in their hands at all times.
Has Google changed its algorithm with the mobile boom?
Of the few things Google transcends about its algorithm, the most important has been that it no longer “reads” a web as if it were accessing it from a desktop computer; it does so as if it were accessing it from a mobile phone.
This geolocation thing, isn't it GoogleMaps?
The concept of geolocation is associated with all Google applications. It first asks where you are before showing you the results, so these are conditioned to your location. For example, if you are in Armenia / Quindio and you search for “pharmacies”, the search engine will give you the results of the closest ones.
What is Mobile Marketing?
The mobile technology infrastructure has created a new way of understanding advertising, since potential customers can access information through many mobile channels; from the classic SMS to QR codes, through APP’s, social networks, augmented reality, NFC payment systems or m-commerce. Mobile Marketing focuses on creating strategies in mobility.
NUEVO RECREO, MNZ. E CS.6 630002 ARMENIA/QUINDIO